Axthor Outdoor Furniture - international manufacturer of outdoor furniture.
Axthor Outdoor Furniture has been founded in 2010 and the brand needed to create a complete identity.
Together with the client we defined the values, the philosophy, the target and the purpose of this new brand. I have been working in the complete process of the creation of the brand: naming, branding, visual identity, corporate design, marketing strategy, claims, flyers, catalogue, fairs... Since 2010 I am the art director of the company and I am present in all the comunication and marketing actions of Axthor.